adidas Originals H3LIUM ZXZ Runner (Behind The Scenes)

adidas Originals is proud to release the below BTS video with adidas Originals North America Design Director Brian Foresta discussing the inspiration and process behind the brand’s latest H3LIUM ZXZ Runner.  H3LIUM was inspired by seam sealed wind-wear and tech fabrics and was designed to be worn in varying climates and environmental conditions.  Taking on an architectural influence, the triangle pattern design used on the shoe adds structure.  Acutely fine tuned in the areas of both style and technology, the introduction of the H3LIUM ZXZ positions it as the lightest sneaker ever created by adidas Originals.

The Fall / Winter 2011 H3LIUM collection is available online now at http://uristocrat.com/2012/01/topman-springsummer-2012-campaign/emerging from bankruptcy and http://uristocrat.com/2010/03/air-jordan-spizike-black-stealth/ and will be in stores starting December 26th.  The H3LIUM Runner retail for $110.00.

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