Hello Brooklyn: The Brooklyn Nets

v

All the Uristocrats in Brooklyn now have a new team to cheer and root for. Take a look at the video above introducing the Brooklyn Nets and their new logo.

The Brooklyn Nets today introduced their black and white color scheme and new logo as the team prepares for its exciting relocation to Barclays Center for the 2012-13 NBA season. Created by JAY Z, the Brooklyn Nets’ brand identity celebrates the history and heritage of the city.