What started in 1995 in the Nike Air Go LWP has become a mainstay in Nike performance product; the Nike Zoom. Originally called “Tensile Air,” Nike Zoom has provided a more specific approach to basketball performance product due to its responsive and springy feel on the court. More recently, Nike Zoom has made it into the shoes of LeBron James where it has been modified to extend the full length of shoe and is now visible. Strong, durable, flexible, and responsive, Nike Zoom brings protection and performance to the table in a way that isn’t intrusive and helps your foot move better with the body. For a more detailed look at the history of Nike Zoom, head over to Inside Access.