When Andrea Lieberman launched A.L.C. in 2009, the fashion world quickly embraced her vision for the modern woman’s wardrobe. But long before Bergdorfs and Barneys started stocking her designs, Leiberman was already an established industry player.
The Parsons graduate actually started in retail with her own NYC boutique Culture and Reality, which sold bits ‘n pieces inspired by her extensive travels. Eventually Lieberman’s discerning eye led her into the world of styling, where she skyrocketed to fame working with big name clients like Gwyneth Paltrow and Kate Hudson. In fact, Lieberman was responsible for J.Lo, who was a client of hers at the time, wearing that now-iconic green Versace number to the Grammys.
It’s not hard to see the designer’s styling background and love of travel in A.L.C. She has a knack for producing a mix of sleek and feminine pieces (think leather pants, floaty tops, thin knits) that mix and match perfectly. We caught up with Lieberman to learn more about how she seeks inspiration everywhere from Africa to New York and how she built her brand.