3 reasons music startups are insane: Swift.fm founder Edward Aten

This article is a partnership between Technically Philly and 215mag.com about the intersection of music, art and technology.

He doesn’t live here, but Philly had an impact on him — and the slice of the music industry he has already touched.

In summer 2009, Twitter-based music social sharing service Swift.fm was launched in San Francisco by Edward Aten (@aten) and pivoted two years later to focus on unreleased music. By fall 2011, the startup, which was leveraged by the Roots and RJD2 among others, was quietly acquired.

Now, Aten, who grew up in the Midwest but has musical family roots here (WXPNHelen Leicht is his aunt), is working on CopThis, a service to power merchandise sales from fans at music venues. It’s part of Aten’s passion about mobile beingmore transformational than just squeezing down a desktop experience.

Below, Technically Philly hears from the Bay Area entrepreneur about building a business around music and the inevitable Eagles reference.

Read the entire article here.