Why Comic Sans Works On The “I Can’t Breathe” Shirts

A font should help convey the tone of the message it delivers. Comic Sans does just that for the protest shirts NBA players are wearing.

On Saturday night, Chicago Bulls star player Derrick Rose wore a black t-shirt adorned with the phrase "I Can’t Breathe" during warm-ups as a way of showing solidarity with the family of Eric Garner, a Staten Island man who was choked to death on video by a New York City police officer on July 17, 2014. The message on the shirt references Garner’s last words. Soon, similar t-shirts were being worn by players all around the NBA, including LeBron James, Kobe Bryant, and Deron Williams.

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via Fast Company