October’s Very Own 2015 Summer Lookbook

After showcasing an irresistibly throwback collection for the spring season, here the October’s Very Own apparel division releases a complete array of well-designed pieces for summer 2015. Thus far, the apparel collections have evolved well over time, with this most recent one applying a strong sense of consistency across button-ups, polo shirts, track jackets, sweaters and T-shirts. The collection relies mostly on a post-prep color palette of strong primary colors, exuding a kind of ‘pop’ sensibility that makes each piece versatile year-round. The "Woe" caps are sure to garner the most attention, but pieces such as the navy ‘Owl’ hoodie or ‘Praying Hands’ T-shirt need not be overlooked. Check out the full collection here and head over to OVO’s website to peruse its current stock.

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via Hypebeast