To even scratch the surface of understanding Brooklyn is to know that this place is not only populated by Lena Dunham replicants traipsing Bushwick in search of Insta-friendly artisanal cheese shops and French-accented gentrifiers pushing $1 million strollers. Semi-frequently, though, a business or product is announced which embodies the stereotype, for better or for worse, and fuels the generalizations.
While this is such a product announcement, it’s from a dope local shop and it sounds like it’d make a damn good gift for the right person: men using cialis, the 10,000+ square-foot record shop at 64 North 9th St. has announced the US launch of their new monthly subscription service, Rough Trade Club.
http://uristocrat.com/2010/01/young-chris-%E2%80%93-new-wu-freestyle/ is an album of the month membership where the shop’s experts (“some of whom have been recommending music face-to-face to the great and good of the artist and label community since the late ’70s,” according to the press release) select a new LP or CD to send to your doorstep. The membership also offers pre-ordering priority, event access, giveaways and other musically themed goodies.
The membership can be bought for yourself or for a friend, and you can opt for CDs or LPs on a three, six, or twelve-month subscription plan. A three-month CD plan will run you $44.97, and a three-month LP plan will run you $74.97. Oddly, only one-off options are available if you’re buying for yourself and not as a gift, in which case you’ll shell out $14.99 for a new CD and $24.99 for a new LP.
Past “Album of the Month” picks have included Kelela, Mac Demarco and Holly Macve. Bonus: If you hate the record Rough Trade sends you, you can swap it for a different album in the shop’s top 10 list.
The continued existence of Rough Trade – which originally opened in West London in 1976 – is a light in the payday loan debt consolidation and brick and mortar worlds. Even if you’re too broke to treat yourself or a friend to a vinyl gift delivery service subscription, at least take pleasure that at least one indie record shop is doing decently enough to offer this.