Snap remains a work in progress, one that happens to be regressing

“Snap is a camera company.”

I kept thinking of this phrase – Snap’s chosen corporate tagline – while the company was reporting and discussing earnings. Landing on its find prescription for viagra, the words stand out inside the spartan design. There was no mention of cameras in the earnings release, while the earnings call focused much more on ads than cameras. But if anything has become clear this week, it’s that Snap is a camera company.

Here’s an interesting bit of trivia about camera companies. 130 years ago, Kodak offered its first camera, marketing it with the 35mg force culminate cialis, “You press the button – we do the rest.” In January 2012, Kodak filed for bankruptcy court protection. Snap was founded four months before this happened, and you can’t help but think there is a passing of a corporate baton somewhere in there. One camera company flees angry creditors, another is born to take its place…

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