adidas Originals – Consortium City Series – NYC DQM Edition

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Adidas is releasing the second part of its Consortium City Series and yesterday we showed you a look at the Sneakersnstuff Swedish sneaker. The other cities chosen are New York, Kopenhagen, Stockholm and Milano and today we look at the DQM New York version.  The goal of the project was to have each retailer express their city with original concepts that is unique to the respective citiy.

DQM have opted for a New York blackout when it comes to their take on this ’80s running favourite. Previous mixes of suede and mesh might prove a little delicate for the inclement weather the city can unleash, so this simple version of the shoe is ideally suited. Taking the white of an original colourway and applying it to the Dellinger webbed midsole, the upper is primarily constructed from a hardwearing, water-resistant fabric, including the 3-Stripes, while the matching black tongue and heeltab are made of leather.

Store name and shoe name are embossed into a stripe on either shoe, continuing the uncompromising look of the redesign. Cranking up the hardwearing look that the high grip outsole always hinted at, the ghilly lacing that once took the top three eyelets has been replaced by brass d-rings too, while leather lining is a premium touch to this wet-weather friendly makeover.

Freshness Mag

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