The Travis Scott x Air Jordan 1 Low OG "Shy Pink" has a confirmed release date: May 29, 2026, for $155, style code IQ7604-100, official colorway Muslin/Shy Pink-Sail-University Red. The launch routes through Travis Scott's own website first, with a Nike SNKRS release to follow. Multiple lace options come in the box.
The Colorway
This is the softest pair Travis Scott has released on the Air Jordan 1 silhouette. The upper pairs a white leather base with Muslin overlays on the toe box and ankle collar, with the signature reverse Swoosh on the lateral side in Shy Pink — close to a dusty rose. University Red hits accents around the heel tab and lining. The midsole gets an aged-cream treatment, and the outsole is finished in pink to match the Swoosh. "Cactus Jack" branding sits on the tongue tag, the embroidered heel, and the insole.
For context: the colorway first leaked publicly in April 2024 under the working title "Sail/Shy Pink." Coverage at the time projected a Spring 2025 release, which never happened. Jordan Brand quietly pushed the launch into 2026 — partly to space it from the heavier "Black Olive" and "Pale Vanilla" pairs that filled the 2025 slate, and partly to align the rollout with the broader Cactus Jack 2026 release calendar. The two-year delay is now the longest gap between a public Travis Scott AJ1 reveal and its eventual release.
What Makes This One Different
Most Travis Scott AJ1 Lows have leaned earthy — olives, browns, vanillas, the occasional desert pink. "Shy Pink" is the first colorway that reads as overtly feminine in the rotation, and it lands during the same release window as Jordan Brand's Mother's Day Air Jordan 11 Low. Whether that timing is intentional or coincidental is unclear, but the result is the same: this is the Travis Scott pair the resale market has been waiting to see show up at the price points women's-sized AJs typically hit, with full-size runs that mostly broke retail.
Sneakerheads buying for the resale flip should track two variables. First: the production run. Travis Scott Lows have shipped at progressively larger quantities since the "Olive" pair in 2024, which softened resale premiums on each subsequent drop. Second: the Travis Scott website launch mechanic. His own e-commerce stack typically uses a queue rather than a raffle, which has historically been more bot-friendly than the SNKRS draw.
How to Buy
The official rollout begins on shop.travisscott.com on May 29. Nike SNKRS releases typically follow Travis Scott's own launches by a few days to a week. Retail is $155 — in line with every other Travis Scott AJ1 Low to date.
Style code: IQ7604-100. Colorway: Muslin/Shy Pink-Sail-University Red. Release: May 29, 2026.
Source: Sneakers Cartel · Complex
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